Everyone is a media brand

Why should you subscribe to this newsletter? - Know the secret of turning your marketing expenses into revenues.

Content is king.

Some brands (both businesses and professionals) have embraced this ideology to the point that they have included content marketing into their identity to behave like a media company.

From audio, video, to text - brands and influencers are now playing the long-term game of providing value to their users by educating them about their industry and product while aspiring to be relatable.

As more brands adopted this mantra, today we see a new ideology established in the world of marketing:

Every company is a media company.

If you haven’t embraced content marketing to the level that you don’t have a publishing arm as your content strategy, then this newsletter is for you.

But we, at Merrative, also believe that this ideology is not restricted to ‘companies’ as such. Even individual professionals/influencers have embraced this ideology, but in reverse - every creator is a media company.

We cover top companies and personalities who have nailed content marketing and see how they have…