Everyone is a media brand
Why should you subscribe to this newsletter? - Know the secret of turning your marketing expenses into revenues.
Content is king.
Some brands (both businesses and professionals) have embraced this ideology to the point that they have included content marketing into their identity to behave like a media company.
From audio, video, to text - brands and influencers are now playing the long-term game of providing value to their users by educating them about their industry and product while aspiring to be relatable.
As more brands adopted this mantra, today we see a new ideology established in the world of marketing:
Every company is a media company.
If you haven’t embraced content marketing to the level that you don’t have a publishing arm as your content strategy, then this newsletter is for you.
But we, at Merrative, also believe that this ideology is not restricted to ‘companies’ as such. Even individual professionals/influencers have embraced this ideology, but in reverse - every creator is a media company.
We cover top companies and personalities who have nailed content marketing and see how they have strategized their publishing efforts - to become a media-first brand.
As we move forward, we will devise a framework that can help you strategize yours and conduct podcasts with experts.
If you need help in becoming a publishing powerhouse for your content marketing, then connect with us - Merrative for Business.
We are a publishing talent marketplace that has curated the top 5% of the workforce across writing, editing, translations, publicity, etc whom you could hire on flexible terms.
It’s like Upwork for Publishing Talent, without the DIY hassle of finding good talent and executing publishing projects.
Email firstname.lastname@example.org to get in touch or learn more by visiting our website.